Upgraded Kia Optima due Early 2014

Upgraded Kia Optima to join European Model line-up

2014 Kia Optima

After listening to owners feedback, Kia is introducing an upgraded Optima which features:

  • New Infotainment
  • Extra Convenience Features
  • Extra Safety Features
  • Improved Quality

Benny Oeyen, Vice President Marketing and Product Planning, Kia Motors Europe said:

"The original Optima was well-received when it was launched in 2011 and we are confident that the upgraded model, with its range of high-tech features usually associated with premium brand vehicles, will greatly boost our presence in this sector of the European marketplace"

The upgraded Optima has been designed under the direction or Peter Schryer, Kia's Chief Designer. The upgrade is to include new headlights, foglamps, rear lights, bumpers and wheels. At the front, the LED running lights are now included in the head lamp and not the bumper. The foglights are now hidden in a body coloured panel.

New four point LED fog lamps generate a truly distinctive appearance and echo the stylish lights featured on the Kia Pro Ceed GT.

New Alloy Wheel Designs are also included, for both the 17 inch and 18 inch alloys.

Keep an eye on our website for the latest on the upgraded Kia Optima

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